Monday, January 9, 2012
TVs showing things not visible through window.
Samsung is using the interesting idea that these TVs make it possible to see the impossible. They show passengers of the train viewing horses stampede through snow, a village in India and the burning sun. The passengers seem astounded by this and therefore the TV becomes appealing to the audience viewing the commercial. It seems strange that Samsung would use this technique to sell televisions. Whenever we watch TV, we are seeing things that could be impossible to see at that moment in time. For example, when one is on a couch in Columbus, they cannot look outside their window and see the Empire State building. However, they could see it on their TV while watching the news or a movie. Samsung, in my opinion, did not choose a clever way to attract consumers. This did not make their TVs seem any better than another television brand. It would appeal to an audience intended on using train travel. Someone trying to decide which train line to travel on would most likely be more inclined to choose this brand with televisions as windows showing unimaginable scenes.
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